Brazilian inventive cities from the UNESCO community current profitable initiatives in Santos

From July 18th to twenty second, Santos will host Expo Brazilian Artistic Cities, an occasion open to the general public on the Blue Med Conference Heart in Ponta da Praia. The governor of São Paulo, Rodrigo Garcia, will attend the official opening on Monday (18th) at 10am.

The intention of the occasion is to welcome individuals from throughout Brazil fascinated with understanding the Unesco Artistic Cities Community, of which Santos has been a member since 2015. The municipality is the primary to obtain the Artistic Metropolis of Cinema seal in Latin America, recognizing its public coverage in assist of the audiovisual sector.

Subjects to be lined on the Expo will embrace the 17 United Nations Sustainable Improvement Targets, the significance of environmental consciousness and social and company governance, subjects grouped below the acronym ESG (Environmental, Social and Governance) in addition to standout Begin-up initiatives within the movie manufacturing market.


Santos will share a few of his profitable experiences in public administration, such because the media literacy program which goals to develop data and attitudes so individuals perceive and consider the function of media, and likewise encourages product and content material creation.

For its work, the town was additionally not too long ago included within the Media and Info Literacy Alliance (MIL), a world community of UNESCO (United Nations Instructional, Scientific and Cultural Group).

One other theme to be shared by the host metropolis is Artistic Villages, one other profitable initiative. Santos used tradition and creativity as key drivers of city revitalization and established 10 inventive villages in its most susceptible neighborhoods, at the moment serving greater than 8,000 individuals a 12 months with skilled expertise, cultural and social actions, and strengthening civic capacities of deprived teams.

In 2021, greater than 3,200 college students took half in qualification programs within the Artistic Villages in areas similar to gastronomy, vogue and sweetness, audiovisual, gross sales and know-how. This 12 months, greater than 800 locations have already been allotted to college students. With the continuity of vocational coaching, the communities additionally profit from free cultural, sports activities and leisure actions.


The Expo brings collectively authorities and civil society stakeholders fascinated with these points. Among the many audio system shall be neighborhood secretaries from Santos, representatives from Sebrae (Brazilian micro and small enterprise assist service) and USP (College of São Paulo).

The occasion is organized by the Municipality of Santos and the Santos Conference & Guests Bureau, sponsored by DP World Santos, Terracom and Gelog and supported by the Authorities of the State of São Paulo, Sebrae-SP and the Blue Med/GL Eventos Conference Heart.



On Tuesday (nineteenth), researcher Ergon Cugler de Moraes Silva from the Observatory of the College of São Paulo (USP) speaks about inventive economics and sustainable improvement with information from the Heart for Latin American Research in Tradition and Communication (Cellac).

Zuleica Goulart, Coordinator of the Sustainable Cities Program, feedback on the progress and challenges confronted by Brazilian municipalities on this matter.

The Ministers of Atmosphere and Training of Santos, Marcos Libório and Cristina Barletta, current how the town was the primary on the planet to enact the Oceanic Tradition Legislation.

The historian Carlos Alberto Pereira Júnior, Cultural Supervisor of the Municipalities of Iguape and Registro (SP), speaks about Territorial Id and Artistic Economic system.

PhD in Structure and Urbanism Ana Carla Fonseca, writer of the primary dissertation in Brazil on inventive cities on the College of São Paulo (USP), shares her consulting and curating expertise within the inventive economic system and territorial improvement within the panel Artistic Economic system and Artistic Cities.

Because the writer of pioneering books on the topic within the nation, Ana Carla Fonseca has collaborated with greater than 250 personal firms and establishments in Brazil and overseas, together with the United Nations (UN) and the Inter-American Improvement Financial institution (IDB).


On Wednesday twentieth, discussions will concentrate on cinema and the inventive industries, and Santos Deputy Secretary for Tradition, Raquel Pellegrini, will open this system by explaining how the town has develop into a hub of movie manufacturing and what function it performs in it performs The Santos Movie Fee was established in 2005 to mediate and supply technical and logistical assist to the trade on this sector and to awaken the vocation of a ‘situation metropolis’.

Subsequent, audiovisual producer Tammy Weiss feedback on the work of Instituto Querô, a non-profit group in Santos that makes use of audiovisual media to stimulate expertise and promote cultural inclusion for younger individuals within the periphery.

Débora Ivanov, Associate at Gullane Enttretimento, one of many major Brazilian producers of content material for cinema, tv and digital media, offers an outline of the Brazilian audiovisual sector. With greater than 25 years of expertise out there, Débora was director of Ancine, the Nationwide Movie Company, between 2015 and 2019 and is likely one of the founders of the Instituto Querô.

Santos Secretary for Entrepreneurship, Artistic Industries and Tourism, Selley Storino, continues the panel devoted to the Artistic Villages challenge, a profitable expertise within the metropolis that gives skilled {qualifications} within the fields of gastronomy, vogue and sweetness, gross sales and Know-how, tradition, sports activities and social actions within the ten models put in in probably the most socially susceptible neighborhoods of the town.

Subsequently, Selley Storino returns to a panel on the inventive industries because the engine of the brand new economic system, along with the Ministers of Tourism and Journey and of Tradition and Artistic Industries of the State of São Paulo, Vinicius Lummertz and Sérgio Sá Leitão Superintendent of Sebrae-SP, Marcos Vinholi.


Thursday (twenty first) shall be devoted to environmental, social and company governance (ESG), with Santos Atmosphere Minister Marcos Libório opening the work and classifying the atmosphere as one of many pillars of ESG.

Sebrae Nationwide Advisors Alfredo Cordella and Paulo Queija and friends take part within the ESG Panel: Progress and Challenges. Advertising and digital communication specialist Angelo Whosoever, MBA professor on the Instituto de Ensino Superior de Brasília – Iesb, speaks within the lecture Metaverso and NFT concerning the new period of the digital world that tries to copy actuality via digital gadgets.

Jenifer Botossi, Grasp in Administration and Regional Improvement, offers with ideas and connections between inventive industries and sustainable improvement. With a ardour for artwork, she tells how a cultural challenge can contribute to the UN Agenda 2030.


Subjects similar to city mobility and start-ups will conclude the final day of the Brazilian Artistic Cities Expo on Friday (twenty second). Between a lecture and one other on city planning with a presentation of profitable initiatives within the metropolis of Santos, there are additionally actions centered on gastronomy and handicrafts, one among them with Pedro Franco, now thought of one of many exponents of Brazilian design, a lecture on handicrafts and designs.

The artist is the creator of collections that specific Brazilian roots with a novel look, below the idea known as Industrial Brasilidade, working with new technological and sustainable uncooked supplies from Amazon fruit seeds, valuing completely different Brazilian micro-regions.

The complete Brazilian Artistic Cities Expo schedule is out there by clicking right here.

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