Ruraltur is the nice showcase of rural tourism in Brazil, says the supervisor of Sebrae in Paraíba

RURALTUR is the nice showcase of rural tourism in Brazil. That is the opinion of the Tourism Supervisor of Sebrae Paraíba, Regina Amorim, concerning the honest that takes place yearly on a itinerant tour of the States, coordinated by a Sebrae entity. In 2022, this coordination will probably be carried out by Sebrae Paraíba, a fantastic spotlight within the experience in actions associated to the inventive financial system and the promotion of the tourism financial system within the municipalities of the state.

This version of RURALTUR takes place in partnership with the Sebrae of some states and in addition the nationwide ones. This time the occasion will probably be held in Bananeiras (PB), an essential metropolis in Brejo Paraíba, with the assist of the Bananeiras Metropolis Corridor, the Brejo Tourism Discussion board in Paraíba, Paróquia de Bananeiras and Rádio Integração FM de Bananeiras.

The occasion will happen from September eighth to eleventh below the motto “The Energy of Authorities for Artistic and Collaborative Rural Tourism”. “RURALTUR additionally contributes to aligning new data, strengthening governance and sharing success tales from totally different areas of Brazil as a market entry technique and enlargement of the nationwide rural tourism community,” says Regina.

Within the following interview, Regina explains the facility of the occasion as an instrument for the promotion and improvement of rural tourism, the expectations of RURALTUR and the regional ties.

What is going to the RURALTUR 2022 version appear like?
My expectation is that after two years of digital RURALTUR will include the energy of face-to-face. And the aim of being a reference in rural tourism, selling and remodeling small companies with out shedding rurality however with financial, social, cultural and environmental sustainability. Holding the honest within the municipality of Bananeiras makes it attainable to know {that a} well-structured vacation spot by way of lodging and gastronomy, in addition to pure and cultural, native and regional points of interest, is one of the best vacation spot to host RURALTUR. That is why the exhibiting and visiting public, companies and tour operators be a part of us, as a result of “he who is just not seen is just not remembered”. The disaster exists for these corporations which might be content material with the issue as an alternative of seeing the alternatives and one of the best partnerships to emerge stronger from a RURALTUR.

What motivated the event of a rural tourism occasion?
In accordance with IBGE information, Brazil is a rural nation as 60 of its communities are rural. In Paraíba, the event of rural tourism is seen in Cabaceiras, the place the principle financial exercise stays goat farming, however all these financial actions additionally profit from rural tourism. You do not have to go far to expertise rural tourism within the Conde municipality on the south coast, the place solar and sea tourism could be very robust, however has a superb partnership with rural tourism companies, particularly rural eating places, Doces Tambaba Procuring Middle, in a rural Settlement.

Why bananas?
The Brejo area of Paraíba could be very robust in rural tourism, with the manufacturing of cachaça mills and immediately the municipality of Areia is called the capital of Paraíba for cachaça. Bananeiras can be characterised by rural eating places, gastronomic and journey tourism and mountain artwork. If we go to Vale dos Sertões in Paraíba, it has a powerful attraction for the cycle path and the gastronomic route that combine 9 municipalities. Now we have quite a bit to say about rural tourism in Brazil and Paraíba.

What position does RURALTUR play in tourism in Paraíba? How does he act within the inventive financial system of the state?
RURALTUR’s mission is to advertise the competitiveness of small rural tourism corporations, to advertise entrepreneurship with sustainability and innovation. Creativity and tradition are strategic pillars for inventive tourism, in any modality, and it will be no totally different in rural tourism, the place tourism-related manufacturing, i.e. handicrafts, artisan food and drinks manufacturing, cultural manifestations, produce one of the best rural tourism experiences. RURALTUR, as a market entry technique and rural tourism community enlargement, additionally contributes to aligning new data, strengthening governance and sharing success tales from totally different areas of Brazil.

How does Sebrae work to develop native tourism?
The place SEBRAE arrives to commerce, it transforms group and landowner challenges into promising ventures with out shedding its ruralness, uniqueness and cultural values. Which means it takes the whole lot there’s regionally and turns it into vacationer experiences in rural areas. SEBRAE works with the essence of what’s current within the territory, qualifying actors and entrepreneurs for rural tourism improvement. My dream is to see all of the vacationer areas of Paraíba, properly represented on the 18th RURALTUR, welcoming all guests and exhibitors from different states with hospitality, which is among the traits of the individuals of Paraíba.

How was attending the occasion?
Now we have an excellent connection of potential exhibitors from a number of states in Brazil and this trade of sHow was the connection to the occasion?
Now we have an excellent bond of potential exhibitors from a number of states in Brazil and this information sharing is simply rising, bringing visibility, acutely aware, clever and linked to rural tourism in Brazil. Registration and contract signing for the honest will happen till July thirty first, so do not postpone it till later, as a result of the 18th RURALTUR has solely 80 stands. I take into account it among the best enterprise gala’s by way of belonging, with a local weather of fine relationships and enterprise finished. And that is why RURALTUR is already in its 18th version, with a bid for 2023 to be held by SEBRAE SP in Franca – SP and 2024 in Cusco, Peru, but it surely solely comes to reinforce the occasion and provides it visibility Rural tourism from Brazil, acutely aware, clever and linked. Registration and contract signing for the honest will happen till July thirty first, so do not postpone it till later, as a result of the 18th RURALTUR has solely 80 stands. I take into account it among the best enterprise gala’s by way of belonging, with a local weather of fine relationships and enterprise finished. And that is why RURALTUR is already in its 18th version, with a candidacy to be held in 2023 by SEBRAE SP in Franca – SP and in 2024 in Cusco, Peru.

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